Resources

Connect with our qualified experts to learn how your ad campaigns can level up with Google Ads tools and strategies.

ABCD Playbook ( Mastering effective creatives)

By :
Google
Creative execution is just as important as the big idea itself. So once you have that big idea, the ABCDs can help you bring it to life on YouTube in the most powerful way.
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GA4 Migration Playbook (Implementation Handbook)

By :
Google
Google Analytics 4 is fully ready for you to adopt and use in place of your existing standard Universal Analytics property.
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Google Display Smart Bidding Guide

By :
Google
Smart Bidding is Google’s set of free programmatic bidding tools which manage your bids across all devices to drive more conversions and increase your advertising efficiency.
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The formula of Ads Support in Uncertainty

By :
Google
A best practices guide to help marketers drive results amid continued change, and build resilience for the future
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Sunlight experiences a significant lift in its Brand Consideration with a mix of YouTube AI goal-driven campaigns.

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One of Sri Lanka’s largest telecommunication brands leverages new AI-powered Shorts + YouTube and archives incremental reach -83% cost efficiency

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Sri Lankan Airlines boosts direct user conversions by 86x using Responsive Search Ads

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Vaseline delivers efficient and effective Brand awareness by leveraging Video ads with AI.

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